15 Apr 2012

Most Effective SEO Tactics - Content is the King

In order of effectiveness, the most important SEO Tactics adopted by Search Engine Marketers are as:
  1. Content Creation - "Content is King"
  2. Keyword and Key-Phrase Research
  3. Title Tags
  4. SEO Landing Pages
  5. External Link Building
  6. URL Structure
  7. Blogging
  8. Meta Description Tags
  9. Digital Asset Optimization (images, videos, podcast, webinars, PDFs etc)
  10. Social Media Integration
  11. XML Sitemap
  12. Internal Linking
  13. Competitor Benchmarking

According to the 2012 MarketingSherpa Search Engine Marketing Report, of all SEO tactics available, “content creation works the best, but takes the most work,” says Kaci Bower, Research Analyst, MECLABS.
I always say that, if you just consistently focus on the Content and even forget everything else, your site is sure to be a winner.

Here is a Graphics from MarketingSherpa, which gives an idea of efforts v/s effectiveness of SEO Tactics.

Effectiveness of SEO Tactics

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